Motorola just unveiled its first smart Bluetooth tracker, calling it the Moto Tag. The device features UWB for precise tracking and supports Google’s expanded Find My Device network and cross-platform unwanted tracking alerts with Android and iOS devices.
The Moto Tag features a round, coin-shaped design similar to the Apple AirTag and comes in different finishes. The Lenovo-acquired company finally has a fully compatible Android tracking device that overcomes the AirTag’s limited compatibility with Android devices.
One side of the tracker features a multifunctional button that you can use to call nearby paired smartphones or have it double up as a remote camera shutter. This is compatible with the new Razr (2024) foldable smartphones as well as any Android handset.
In terms of robust capabilities, the Moto Tag is IP67 certified, which means the tracker should be able to be dust- and water-resistant up to a meter deep in fresh water for 30 minutes. It has a replaceable CR2032 battery similar to the Samsung SmartTag 2 (review) with a battery life rating of one year.
Unlike Chipolo’s new Point or Card tag that Rubens reviewed, the Moto Tag features UWB (ultra-wideband) connectivity which allows augmented and precise navigation when tracking. However, this needs a compatible handset to function, such as with Google’s Pixel 8 or Samsung’s Galaxy S24 in addition to Motorola’s new Razr flip smartphones.
Furthermore, the tag can be paired quickly via Google’s Fast Pair. You can manage the tag’s settings, adjust the volume level, and monitor its battery on the Find My Device app.
Motorola mentioned the Moto Tag uses end-to-end encryption to process the user’s data while the tracker’s location is only accessible to the owner and the contacts it has shared with through the Find My Device app.
The Moto Tag is also compatible with the anti-stalking mode that works with Android and iOS where users will be alerted if an unknown tag is following them. In addition, a user can manually scan for nearby unauthorized tags.
Priced at $29 (~€27) a pop or $99 for a set of four, the Moto Tag will be available in the US starting this July. Motorola has yet to reveal the availability and price for other markets, although it mentioned the tracker should make its way to other countries in due time.
Do you intend to add the Motorola Moto Tag to your tracking arsenal? Let us know in the comments.
