As one year draws to a close and another begins, the flipping of the calendar signifies a fresh start—and the same goes for fashion and beauty. Stepping into a new era, we’re met with a slew of emerging trends to embrace and experiment with.
The 2025 beauty trends that will be defining the first half of the year range everywhere from whimsical floral hair arrangements and balmy blush to the return of frosty blue eyeshadow and the rise of rainbow mascara. Here, with the runway as our reference, we’ve compiled eight of the biggest 2025 beauty trends set to take over the spring and summer. What’s more, we’ve got all the products and accessories you’ll need to try these looks out for yourself.